Unified, governed data for human and AI-powered operations
Syncari Agentic MDM™ is a unified data platform designed for dynamic, distributed enterprises. It provides a real-time, policy-governed foundation for data that supports both human users and AI agents across operational, analytical, and autonomous use cases.
The platform eliminates brittle point-to-point integrations by consolidating, modeling, automating, and governing business data through a modular, intelligent architecture.
Platform capabilities: enterprise data maturity model
Syncari supports every stage of enterprise data readiness with native capabilities that scale and evolve with your environment:
- Consolidate: Unify data from CRM, ERP, support, finance, marketing, RDBMS, and any system of record into a governed model for consistent, cross-system alignment.
- Register: Define trusted systems and shared identity models to normalize how entities are referenced across domains.
- Centralize: Apply governance via policies, lineage, and system-of-truth ownership at the entity and field levels.
- Coordinate: Synchronize distributed systems and teams using real-time, compliant data flows.
- Enable agents: Provide AI agents and platforms with secure, governed, real-time access to trusted, modeled data.
Syncari supports this entire journey natively, modularly, and continuously.
Platform architecture: control plane and data plane
Separation of responsibility for intelligent, governed automation
Syncari is built on a dual-plane architecture to ensure separation of concerns, modular extensibility, and AI-native readiness:
Control Plane
Where orchestration, transformation, and agent interaction happens
The control plane governs how data is interpreted, processed, and acted upon.
Key capabilities:
- Multi-agent orchestration: Enable human and AI workflows using real-time, governed data
- Auto field mapping: Accelerate setup using schema-aware intelligence
- Automated transformations: Normalize, enrich, and validate data on the fly
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MCP Server: Grant AI agents and applications secure access to real-time, policy-aware data
Data Plane
Where trusted data is structured, governed, and persisted
The data plane maintains the structural integrity, identity, and lineage of data across domains.
Key capabilities:
- Entity resolution and Syncari ID: Unify and track records across connected systems
- Unified data modeling: Define consistent business entities like Account, Contact, Opportunity
- Multi-domain governance: Enforce policies and lineage across CRM, ERP, finance, and more
- Data product readiness: Deliver clean, trusted data sets for analytics and autonomous workflows
Together, the control plane and data plane ensure scalable, policy-driven automation with data you can trust.
Key capabilities
Real-time data sync
Synchronize data across connected systems with live, bidirectional updates. Supports both human operations and autonomous workflows.
Entity modeling
Use no-code tools to define and manage shared business objects like Account, Contact, and Opportunity—ensuring schema consistency across all platforms.
Data automation
Automate data operations with Syncari’s built-in transformation and governance engine.
Includes:
- Quality enforcement: Deduplication, validation, and trust scoring
- Transformation & enrichment: Standardize formats, map values, enrich with external source
- Workflow logic: Trigger actions, update values, and manage sync behavior
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Governance enforcement: Apply policies at the field level to control authority, overwrite logic, and conflict resolution
Distributed 360-degree views
Deliver unified, contextual views of entities across systems to support reporting, analytics, and AI-driven operations.
Secure and auditable
Apply encryption, role-based access control, audit logs, and lineage tracking to ensure compliant and traceable data usage.
Platform core components
Unified data model
Syncari defines a shared schema for core business entities:
- Entities: Account, Contact, Opportunity, Ticket, Activity
- Fields: Typed (text, number, date, etc.), validated, and controlled via metadata
- Watermark field: Tracks source-system changes
- Syncari ID: Global identifier that unifies records across systems
This model ensures consistency, trust, and transparency across the enterprise.
Synapses (Connectors)
Syncari Synapses integrate systems into the unified model.
- Prebuilt connectors: Salesforce, NetSuite, Marketo, Zendesk, Snowflake, BigQuery etc.
- Custom connectors: Built via open SDK and APIs
- Webhook support: For event-driven updates
- Schema-aware sync: Handles drift, throttling, retries
- Transactional behavior: Ensures reliability and data integrity
Each Synapse connects a system to the platform—not to another system—enabling normalized, governed data orchestration.
Pipelines (Data Flow and Logic)
Pipelines define how data moves, transforms, and syncs.
- Entity pipelines: Control sync logic between systems at the entity level
- Field pipelines: Define mappings, transformations, validations, and policy rules
- Functions: Apply reusable logic to cleanse, calculate, or enrich data
- Actions: Trigger downstream effects such as ticket creation, lead conversion, or notification dispatch
Syncari’s patented multi-directional sync engine ensures that data flows in both directions and maintains alignment across connected platforms.
Governance and data policies
Syncari centralizes control of data authority and compliance enforcement.
- Assign data ownership by field and system
- Define overwrite logic and trust rules
- Maintain full audit trails of every data change
- View complete lineage tracking for any entity or field
- Resolve conflicts using rule-based automation and manual controls
Data quality
Syncari enforces high-integrity data across all systems.
- Global deduplication and record merging
- Field-level validation and normalization
- Automated data enrichment
- Quality controls embedded across ingest, transform, and delivery stages
Unified data identity
Every record in Syncari receives a Syncari ID—a unique, cross-system identifier that tracks the record's lifecycle.
This supports:
- Persistent identity resolution
- Reliable synchronization
- Canonical views for AI agents and analytics
- Elimination of conflicting records across systems
Example: Unified customer model
System | Entities |
CRM | Account, Contact |
Support | Ticket, Activity |
Finance | Billing, Transactions |
Marketing | Lead, Campaign |
Syncari merges these views into a single, governed model—eliminating fragmentation and enabling trustworthy reporting and automation.
Benefits of unification
Without unified model | With Syncari unified model |
Manual, brittle integrations | Automated, governed sync |
Conflicting field values | Policy-driven data authority |
Disconnected systems | Shared 360° views across tools |
Inconsistent reporting | Aligned, auditable insights |
What’s next
Now that you understand Syncari’s platform and architecture:
Start by:
- Connecting your first system using a Synapse
- Modeling shared entities and fields
- Building pipelines for synchronization and transformation
- Applying governance and quality policies
- Accessing trusted data via Data Studio or your BI tool
📘 See: Getting Started with Syncari